News Alert 05/21/09

Mind Reading & Neuromarketing | e-Strategy Internet Marketing Blog
Neuroscience has learned much about the brain's activity & its link to certain thoughts.

Experience sampling during fMRI reveals default network and ...
Experience sampling during fMRI reveals default network and executive system contributions to mind wandering. Kalina Christoffa1; Alan M Gordonb ...

The neuroeconomics of taking your pick « Wisdom Beat
By wisdomuchicago
The neuroeconomics of taking your pick. This is a post with excerpts from a summary of three papers in Journal of Neuroscience: by Martino et al. (open access), Sharot et al, and Croxson et al. ...

News Alert 05/20/09

Models for Decision Making: Neuroeconomics « Evidenced.blog
By Liz
Neuroeconomics goes one step further, moving from empirically-derived anomalies to discovering the underlying mechanisms that explain them. Neuroeconomics combines economics, psychology, and neurobiology in the search for a unifying ...
Evidenced.blog - http://evidenced.wordpress.com/

Unstable Prefrontal Response to Emotional Conflict and Activation ...
Elites TV - Dickinson,TX,USA
We used blood oxygenation level-dependent (BOLD) functional magnetic resonance imaging (fmri) to study neural and behavioural responses of 18 remitted PD ...

'Singing Brain' Offers Epilepsy And Schizophrenia Clues
Science Daily (press release) - USA
Resting GABA concentration predicts peak gamma frequency and fMRI amplitude in response to visual stimulation in humans. Proceedings of the National Academy ...

News Alert 05/19/09

How 'Neuromarketing' Dictates Consumer Sales
Kitchen and Bath Design News - Melville,NY,USA
The new and somewhat controversial field of neuromarketing uses brain scans to unlock the subconscious thoughts, feelings and desires that drive purchasing ...

News Alert 05/18/09

Marketing Essence: Neuromarketing – A Scientifically Driven ...
By Kailash
If you look up for the meaning of this new science called neuromarketing on the net, Wikipedia would give you a definition which would sound like this - Neuromarketing is a new field of marketing that studies consumers' sensor motor, ...
Marketing Essence - http://marketing-essence.blogspot.com/

Do I Love My Wife? Are You Really in Love Test - Esquire
These long-term romantics did, in fact, show cocaine-like responses. I am not in that freakish subset. In fact, I'm one of the first of the fMRI guinea pigs not to show the rush from my lizard brain. This wasn't an honor I wanted. ...

Scientists See Emotions People Hear
Ivanhoe - Winter Park,FL,USA
The patients heard the words while their brains were scanned with functional magnetic resonance imaging (fMRI). Scientists then analyzed the overall spatial ...