News Alert 05/12/09

Today's topic of the day appears to be daydreaming.

Master Praz: Master Praz's thoughts on BUYOLOGY
By Master Praz
Hailing from a Market Research background myself, I was interested to see how author Martin Lindstrom mashes up Research, Neuroscience and Marketing into one with Neuro-Marketing. So what is Buyology? “The subconscious thoughts ...

Brain more active while daydreaming
Times of India - India
During the study, the researchers placed the subjects inside an fMRI scanner, where they performed the simple routine task of pushing a button when numbers ...

It's good to be a daydream believer
Vancouver Sun - British Columbia, Canada
During the task, an fMRI machine repeatedly scanned their brains to determine what parts were being used. At the same time, a researcher asked participants ...

Brain's problem-solving function at work when we daydream
EurekAlert (press release) - Washington,DC,USA
IMAGE: A subject performs a routine task in an fMRI brain scanner. For the study, subjects were placed inside an fMRI scanner, where they performed the ...

Deric Bownds' MindBlog: Brain correlates of self-transcendent emotions
By mdbownds@wisc.edu (Deric Bownds)
It is therefore quite an achievement that Immordino-Yang, McCall, Damasio, and Damasio managed to drag an fMRI scanner back there and have given us a first glimpse of the neurological underpinnings of elevation and admiration. ...