Wednesday, July 15, 2009

News Alert 07/15/09

Neuromarketing » “Low Attention” Branding
By Roger Dooley
Where Brain Science and Marketing Meet - » “Low Attention” Branding.

Neuropolitics The Politics of Fear Wont Work On Undecideds ...
Conservatives have neurological soft spots and respond to the Politics of Fear. Undecided Voters are neurologically tougher, and will not respond as readily ...

Is Compulsion to Amputate Healthy Limbs Mind or Matter?
Wired News - USA
His lab used fMRI to determine that four self-reported BIID patients' right parietal lobules didn't light up when their unwanted limbs were touched. ...

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